Trump Unveils ‘TRUMP 2028’ Merch, Sparking Third-Term Speculation

By Staff, Agencies

President Donald Trump has launched a new line of “TRUMP 2028” merchandise, signaling possible ambitions for a third term in office and igniting fresh controversy over constitutional limits.

The products, available through his official campaign store, include baseball caps and T-shirts featuring “TRUMP 2028” in bold lettering—echoing the design of his iconic “Make America Great Again” branding. The slogan “Rewrite the Rules” is also prominently displayed, suggesting a challenge to existing norms.

The launch follows Trump’s recent comments suggesting he’s serious about exploring avenues to run again in 2028, despite the 22^nd Amendment of the US Constitution, which bars anyone from being elected president more than twice.

“There are methods,” Trump said last month, when asked about how he could return to office after 2028. He even entertained a scenario in which his vice president, J.D. Vance, might win and then hand over the reins.

Although Trump downplayed the immediacy of such plans—saying “it is far too early to think” about 2028—the rollout of merchandise has added fuel to speculation. The campaign website notes that the gear is in high demand, with processing times potentially stretching up to ten business days.

Trump returned to the White House in 2024 after defeating Democratic candidate and then-Vice President Kamala Harris, becoming only the second president in US history to serve two non-consecutive terms.

While the 22nd Amendment clearly limits presidents to two elections, some Trump allies have begun to challenge its interpretation.

Republican Congressman Andy Ogles even introduced a constitutional amendment earlier this year that would allow presidents to serve three non-consecutive terms.

The proposal has yet to gain momentum and would face a high bar: two-thirds approval in both chambers of Congress and ratification by three-quarters of the states.